Customer Data Platform Market Size, Share & Trends Analysis Report By Type (Analytics, Campaign, Access), By Application, By Region, And Segment Forecasts, 2019 - 2025

Table of Content

Chapter 1. Methodology and Scope
1.1. Market Segmentation and Scope
1.2. Market Definition
1.3. Information Procurement
1.3.1. Purchased database
1.3.2. GVR’s internal database
1.3.3. Secondary sources and third-party perspectives
1.3.4. Primary research
1.4. Information Analysis
1.4.1. Data analysis models
1.5. Market Formulation and Data Visualization
1.6. Data Validation and Publishing
1.7. List of Abbreviations
Chapter 2. Executive Summary
2.1. Market Outlook
2.1.1. Global customer data platform market, 2015 - 2025
2.2. Segment Outlook
2.2.1. Global customer data platform market, by region, 2015 - 2025
2.2.2. Global customer data platform market, by type, 2015 - 2025
2.2.3. Global customer data platform market, by application, 2015 - 2025
Chapter 3. Global Customer Data Platform Market Variables, Trends, and Scope
3.1. Penetration and Growth Prospect Mapping
3.2. Industry Value Chain Analysis
3.3. Market Dynamics
3.3.1. Market driver analysis
3.3.1.1. Increasing demand for multichannel and omnichannel platforms for personalized marketing
3.3.1.2. Rise in demand for first-party data assimilation and regulatory compliance
3.3.2. Market challenge analysis
3.3.2.1. Need for sophisticated infrastructure and solutions to collect and organize customer data
3.4. Business Environment Analysis Tools
3.4.1. Industry analysis - Porter’s five forces analysis
3.4.2. PEST analysis
3.5. Customer Data Platform Market - Competitive Insights
3.5.1. Key company market ranking analysis, 2018
3.5.2. Major deals and strategic alliances outlook
Chapter 4. Customer Data Platform Market: Type Outlook
4.1. Customer Data Platform Market Share Analysis, By Type, 2018 & 2025 (USD Million)
4.1.1. Analytics
4.1.1.1. Global analytics market, by region, 2015 - 2025 (USD Million)
4.1.2. Campaign
4.1.2.1. Global campaign market, by region, 2015 - 2025 (USD Million)
4.1.3. Access
4.1.3.1. Global access market, by region, 2015 - 2025 (USD Million)
Chapter 5. Customer Data Platform Market: Application Outlook
5.1. Customer Data Platform Market Share Analysis, By Application, 2018 & 2025 (USD Million)
5.1.1. Retail
5.1.1.1. Global retail market, by region, 2015 - 2025 (USD Million)
5.1.2. BFSI
5.1.2.1. Global BFSI market, by region, 2015 - 2025 (USD Million)
5.1.3. TMT
5.1.3.1. Global TMT market, by region, 2015 - 2025 (USD Million)
5.1.4. Travel
5.1.4.1. Global travel market, by region, 2015 - 2025 (USD Million)
5.1.5. Discrete Manufacturing
5.1.5.1. Global discrete manufacturing market, by region, 2015 - 2025 (USD Million)
5.1.6. Others
5.1.6.1. Global others application market, by region, 2015 - 2025 (USD Million)
Chapter 6. Customer Data Platform Market: Regional Outlook
6.1. Customer Data Platform Market Share Analysis, By Region, 2018 & 2025 (USD Million)
6.1.1. North America
6.1.1.1. North America CDP market, by type, 2015 - 2025 (USD Million)
6.1.1.2. North America CDP market, by application, 2015 - 2025 (USD Million)
6.1.1.3. U.S.
6.1.1.3.1. U.S. CDP market, by type, 2015 - 2025 (USD Million)
6.1.1.3.2. U.S. CDP market, by application, 2015 - 2025 (USD Million)
6.1.1.4. Canada
6.1.1.4.1. Canada CDP market, type, 2015 - 2025 (USD Million)
6.1.1.4.2. Canada CDP market, by application, 2015 - 2025 (USD Million)
6.1.2. Europe
6.1.2.1. Europe CDP market, by type, 2015 - 2025 (USD Million)
6.1.2.2. Europe CDP market, by application, 2015 - 2025 (USD Million)
6.1.2.3. U.K.
6.1.2.3.1. U.K. CDP market, by type, 2015 - 2025 (USD Million)
6.1.2.3.2. U.K. CDP market, by application, 2015 - 2025 (USD Million)
6.1.2.4. France
6.1.2.4.1. France CDP market, by type, 2015 - 2025 (USD Million)
6.1.2.4.2. France CDP market, by application, 2015 - 2025 (USD Million)
6.1.2.5. Netherlands
6.1.2.5.1. Netherlands CDP market, by type, 2015 - 2025 (USD Million)
6.1.2.5.2. Netherlands CDP market, by application, 2015 - 2025 (USD Million)
6.1.3. Asia Pacific
6.1.3.1. Asia Pacific CDP market, by type, 2015 - 2025 (USD Million)
6.1.3.2. Asia Pacific CDP market, by application, 2015 - 2025 (USD Million)
6.1.3.3. China
6.1.3.3.1. China CDP market, by type, 2015 - 2025 (USD Million)
6.1.3.3.2. China CDP market, by application, 2015 - 2025 (USD Million)
6.1.3.4. Japan
6.1.3.4.1.日本CDP市场类型,2015 - 2025(USD Million)
6.1.3.4.2. Japan CDP market, by application, 2015 - 2025 (USD Million)
6.1.3.5. India
6.1.3.5.1. India CDP market, by type, 2015 - 2025 (USD Million)
6.1.3.5.2. India CDP market, by application, 2015 - 2025 (USD Million)
6.1.3.6. Australia
6.1.3.6.1. Australia CDP market, by type, 2015 - 2025 (USD Million)
6.1.3.6.2. Australia CDP market, by application, 2015 - 2025 (USD Million)
6.1.4. Latin America
6.1.4.1. Latin America CDP market, by type, 2015 - 2025 (USD Million)
6.1.4.2. Latin America CDP market, by application, 2015 - 2025 (USD Million)
6.1.4.3. Brazil
6.1.4.3.1. Brazil CDP market, by type, 2015 - 2025 (USD Million)
6.1.4.3.2. Brazil CDP market, by application, 2015 - 2025 (USD Million)
6.1.5. Middle East & Africa (MEA)
6.1.5.1. MEA CDP market, by type, 2015 - 2025 (USD Million)
6.1.5.2. MEA CDP market, by application, 2015 - 2025 (USD Million)
Chapter 7. Competitive Landscape
7.1. ActionIQ
7.1.1. Company overview
7.1.2. Financial performance
7.1.3. Product benchmarking
7.1.4. Strategic initiatives
7.2. Adobe
7.2.1. Company overview
7.2.2. Financial performance
7.2.3. Product benchmarking
7.2.4. Strategic initiatives
7.3. AgileOne
7.3.1. Company overview
7.3.2. Financial performance
7.3.3. Product benchmarking
7.3.4. Strategic initiatives
7.4. Ascent360, Inc.
7.4.1. Company overview
7.4.2. Financial performance
7.4.3. Product benchmarking
7.4.4. Strategic initiatives
7.5. BlueConic
7.5.1. Company overview
7.5.2. Financial performance
7.5.3. Product benchmarking
7.5.4. Strategic initiatives
7.6. ENSIGHTEN
7.6.1. Company overview
7.6.2. Product benchmarking
7.6.3. Strategic initiatives
7.7. Evergage, Inc.
7.7.1. Company overview
7.7.2. Financial performance
7.7.3. Product benchmarking
7.7.4. Strategic initiatives
7.8. Lytics, Inc.
7.8.1. Company overview
7.8.2. Product benchmarking
7.9. mParticle, Inc.
7.9.1. Company overview
7.9.2. Product benchmarking
7.9.3. Strategic initiatives
7.10. NGDATA, Inc.
7.10.1. Company overview
7.10.2. Financial performance
7.10.3. Product benchmarking
7.10.4. Strategic initiatives
7.11. Oracle
7.11.1. Company overview
7.11.2. Financial performance
7.11.3. Product benchmarking
7.11.4. Strategic initiatives
7.12. Salesforce.com, Inc.
7.12.1. Company overview
7.12.2. Financial performance
7.12.3. Product benchmarking
7.12.4. Strategic initiatives
7.13. SAP SE
7.13.1. Company overview
7.13.2. Financial performance
7.13.3. Product benchmarking
7.13.4. Strategic initiatives
7.14. Segment.io, Inc.
7.14.1. Company overview
7.14.2. Financial performance
7.14.3.产品基准测试
7.14.4. Strategic initiatives
7.15. Tealium
7.15.1. Company overview
7.15.2. Financial performance
7.15.3. Product benchmarking
7.15.4. Strategic initiatives

List of Tables

Table 1 List of abbreviation
Table 2 Global customer data platform market, 2015 - 2025 (USD Million)
Table 3 Global customer data platform market, by region, 2015 - 2025 (USD Million)
Table 4 Global customer data platform market, by type, 2015 - 2025 (USD Million)
Table 5 Global customer data platform market, by application, 2015 - 2025 (USD Million)
Table 6 Global analytics market, by region, 2015 - 2025 (USD Million)
Table 7 Global campaign market, by region, 2015 - 2025 (USD Million)
Table 8 Global access market, by region, 2015 - 2025 (USD Million)
Table 9 Global retail market, by region, 2015 - 2025 (USD Million)
Table 10 Global BFSI market, by region, 2015 - 2025 (USD Million)
Table 11 Global TMT market, by region, 2015 - 2025 (USD Million)
Table 12 Global travel market, by region, 2015 - 2025 (USD Million)
Table 13 Global healthcare market, by region, 2015 - 2025 (USD Million)
Table 14 Global discrete manufacturing market, by region, 2015 - 2025 (USD Million)
Table 15 Global others application market, by region, 2015 - 2025 (USD Million)
表16北美CDP市场,按类型,2015年2025 (USD Million)
Table 17 North America CDP market, by application, 2015 - 2025 (USD Million)
Table 18 U.S. CDP market, by type, 2015 - 2025 (USD Million)
Table 19 U.S. CDP market, by application, 2015 - 2025 (USD Million)
Table 20 Canada CDP market, by type, 2015 - 2025 (USD Million)
Table 21 Canada CDP market, by application, 2015 - 2025 (USD Million)
Table 22 Europe CDP market, by type, 2015 - 2025 (USD Million)
Table 23 Europe CDP market, by application, 2015 - 2025 (USD Million)
表24U.K. CDP market, by type, 2015 - 2025 (USD Million)
Table 25 U.K. CDP market, by application, 2015 - 2025 (USD Million)
Table 26 France CDP market, by type, 2015 - 2025 (USD Million)
Table 27 France CDP market, by application, 2015 - 2025 (USD Million)
Table 28 Netherlands CDP market, by type, 2015 - 2025 (USD Million)
Table 29 Netherlands CDP market, by application, 2015 - 2025 (USD Million)
Table 30 Asia Pacific CDP market, by type, 2015 - 2025 (USD Million)
Table 31 Asia Pacific CDP market, by application, 2015 - 2025 (USD Million)
Table 32 China CDP market, by type, 2015 - 2025 (USD Million)
Table 33 China CDP market by application, 2015 - 2025 (USD Million)
Table 34 Japan CDP market, by type, 2015 - 2025 (USD Million)
Table 35 Japan CDP market, by application, 2015 - 2025 (USD Million)
Table 36 India CDP market, by type, 2015 - 2025 (USD Million)
Table 37 India CDP market, by application, 2015 - 2025 (USD Million)
Table 38 Australia CDP market, by type, 2015 - 2025 (USD Million)
Table 39 Australia CDP market, by application, 2015 - 2025 (USD Million)
Table 40 Latin America CDP market, by type, 2015 - 2025 (USD Million)
Table 41 Latin America CDP market, by application, 2015 - 2025 (USD Million)
Table 42 Brazil CDP market, by type, 2015 - 2025 (USD Million)
Table 43 Brazil CDP market, by application, 2015 - 2025 (USD Million)
Table 44 MEA CDP market, by type, 2015 - 2025 (USD Million)
Table 45 MEA CDP market, by application, 2015 - 2025 (USD Million)

List of Figures

Fig. 1 Market research process
Fig. 2 Information procurement
Fig. 3 Market snapshot
Fig. 4 Customer data platform market, 2015 - 2025 (USD Million)
Fig. 5 Market segmentation and scope
Fig. 6 Value chain analysis
Fig. 7 Market penetration and growth prospect mapping
Fig. 8 Customer data platform market - PEST analysis
Fig. 9 Customer data platforms market - Porter’s five forces analysis
Fig. 10 Key company market ranking analysis, 2018
Fig. 11 Customer data platform market, by type, 2018 & 2025 (USD Million)
Fig. 12 Customer data platform market, by application, 2018 & 2025 (USD Million)
Fig. 13 Customer data platform market, by region, 2018 & 2025 (USD Million)