TheAfrica business process outsourcing market size was estimated at USD 2.85 billion in 2022and is anticipated to grow at a compound annual growth rate (CAGR) of 4.0% from 2023 to 2030. Policy to promote outsourcing by enhancement in telecom and IT services, intellectual property protection, and providing financial aid are also expected to bode well for the market growth. The adoption of artificial intelligence, robotic process automation, and cloud-based services in thebusiness process outsourcing(BPO) sector is expected to favor the market growth over the forecast period. By leveraging technologies such as AI, cloud, and automation, vendors can delve into large datasets to derive actionable insights to provide enhanced customer service. In addition, cross-channel campaigns, omnichannel communication, and online interactions are expected to play a paramount role in improving customer engagement processes, thereby boding well for market growth.
Over the years, businesses worldwide have recognized the region as a suitable location for outsourcing operations owing to factors such as adequate knowledge, a sizable talent pool, and neutral English dialects that are easy to comprehend, which favor market growth. In comparison to India, Africa offers more actuarial resources with an emphasis on analytics andAI-driven services, and it can offer support in a variety of languages, including Spanish and French. In turn, it is anticipated to accelerate market growth over the forecast period. In addition, efforts to enhance the employability of the African youth by organizations such as Business Process Enabling South Africa have contributed significantly to the growth of the sector by encouraging skill development, disseminating best practices, and enabling its members to access business associations that support the industry transition. The government of different African countries has also implemented several tax incentives and initiatives for the development of infrastructure and support for skills, which is further expected to drive market growth.
The Africa business process outsourcing (BPO) industry is expanding and growing owing to innovation and new technologies. BPO has given companies the tools they need to grow earnings and reduce costs successfully. The benefits gained from innovative technologies likecloud computing, process automation, social networking, and others are also driving the market growth. BPOs can further raise the efficiency of their services. It is also projected that Africa business process outsourcing (BPO) service providers would make effective use of new technological advancements to manage shortages of employees, improve products and services, and solve market issues while maintaining low operating costs which is further expected to drive market growth.
Moreover, the growing traction towards multichannel communication in the BPO landscape is further bolstering the growth of the market for Africa business process outsourcing. Multichannel communication refers to a company's method of communication with customers through different platforms, including email, SMS, web page forms, fax, social media, and more. It can also be called multichannel marketing, as it is generally used in a company's marketing strategy. There are several benefits of multichannel communication, including serving customers where they are, understanding audience preferences, improving customer experience, and increasing customer loyalty. It also gives customers an opportunity to reach out to companies from the convenience of their home, office, or other places using alaptopor smartphone. Many companies outsource this multichannel communication as it helps in maintaining sales by knowing customers' exact needs, satisfaction, and complaints by saving the majority of staffing costs, thereby driving market growth.
Business process outsourcing (BPO) entails the exchange of information, such as processes, procedures, designs, and other crucial business data, to guarantee the highest possible quality of the product or service that the outsourcing partner delivers. Such information frequently includes patented and copyrighted processes and techniques that the business relies on to keep its competitive edge and protect client privacy. To ensure proper business process execution, outsourcing processes related to verticals like healthcare and banking necessitate sharing crucial information with the outsourcer, including customer name, account number, contact information, social security number, and history of diseases, among others. As a result, outsourcing firms are frequently concerned about the use of the information supplied, which acts as a major restraint for market growth.
Based on service, the customer services segment held the largest market share of 32.92% in 2022 and it is anticipated to register the fastest CAGR over the forecast period. The growth is ascribed to the expansion of service centers, which call for both online and offline technical help. Customer service BPO specializes in handling inquiries from customers who contact them via phone, email, chat, social media, and other methods. The customer service BPO sector is booming, has grown significantly in recent years, and is predicted to experience significant expansion in the years to come.
The customer services segment is anticipated to grow at the fastest CAGR of 5.5% over the forecast period. Technological advancements, such as the use ofChatbots, virtual assistants, voice assistants, and customer service automation, are further expected to create new growth opportunities for market growth. The use of chatbots and automation tools help in reducing the load of call center employees by handling basic queries. Likewise, voice assistants are another tool that is used for order confirmation, booking, and reservations. The use of such tools aids in refining the customer's experience, thereby driving segmental growth.
Based on application, the IT & Telecommunications segment held the largest market share of 36.16% in 2022. Telecommunications outsourcing is being used by telecom firms globally to cut down on overall capital expenditure. The telecom industry outsources a range of corporate tasks, including call center, billing, and finance and accounting outsourcing. Accessing expert personnel, maximizing current investments, and managing cost pressures are all made possible by outsourcing services for telecom organizations. In addition, it is projected that infrastructure and service delivery costs would rise, making the outsourcing of non-core and crucial corporate tasks even more crucial. This enables telecom businesses to concentrate on innovation, increase operational effectiveness, and provide improved client experiences.
The BSFI segment is anticipated to register the fastest CAGR of 5.7% over the forecast period. The growth can be attributed to the increasing number of banking services, online payment facilities, and regulatory standards in the banking industry, which have led to a need for service outsourcing as it allows for a sizable reduction in operating expenses.
The increased need for resources across many sub-segments, such as payment processing, recruiting and relocation, administration, and other employee benefit services, is also expected to cause the human resource segment to expand significantly over the forecast period.
南部非洲地区最大的市场sh举行are of 30.0% in 2022. Over the years, South Africa has been recognized as a preferred destination for business process outsourcing (BPO) services. South Africa has recognized the business process outsourcing (BPO) industry as a major enabler of development. In South Africa, Cape Town is one of the prominent cities for BPO and is the preferred location for many international and domestic operation expansions. South Africa ranks as a leading destination for global business services - or offshoring business processes.
Nigeria is anticipated to grow at a CAGR of 2.9% during the forecast period. Nigeria is emerging as Africa’s home to a large young workforce. Nigeria is a natural destination for BPO or outsourcing IT development needs, with numerous English-speaking university graduates joining the labor pool each year.With government support, BPO has become a vital source of new job openings for young Nigerians. With the right policy and essential infrastructure in place, outsourcing has the potential to create indirect and direct jobs in the country.
在非洲市场的公司运营的关键球员lude Accenture, AMDOCS, Capgemini, HCL Technologies Limited, IBM Corporation, and Wipro Limited, among others. To broaden their product offering, companies utilize a variety of inorganic growth tactics, such as partnerships, regular mergers, expansions, and acquisitions. For instance, in June 2023, Wipro expanded its presence in South Africa by establishing a new office in Cape Town, South Africa. The office will serve as a center for business process outsourcing operations, aiding the company to cater to the growing client requirements efficiently. The company will also focus on providing skill development and employment opportunities to the local talent.
Report Attribute |
Details |
Market size value in 2023 |
USD 3.00 billion |
Revenue forecast in 2030 |
USD 3.95 billion |
Growth rate |
CAGR of 4.0% from 2023 to 2030 |
Base year for estimation |
2022 |
Historical data |
2018 - 2021 |
Forecast period |
2023 - 2030 |
Quantitative units |
Revenue in USD million/billion, and CAGR from 2023 to 2030 |
Report coverage |
Revenue forecast, company market share, competitive landscape, growth factors, and trends |
Segments covered |
Service, application, country |
Regional Scope |
Africa |
Country scope |
South Africa; Nigeria; Ghana; Kenya |
Key companies profiled |
Accenture; AGR GROUP INC; AMDOCS; Capgemini; HCL Technologies Limited; IBM Corporation; Infosys Limited (Infosys BPM); MCI, LC.; NCR Corporation; OutProsys; Rewardsco; SA Commercial; Sodexo; TTEC Holdings, Inc; Wipro Limited |
Customization scope |
Free report customization (equivalent up to 8 analysts working days) with purchase. Addition or alteration to country, regional & segment scope. |
Pricing and purchase options |
Avail customized purchase options to meet your exact research needs.Explore purchase options |
This report forecasts revenue growth at regional and country levels and provides an analysis of the latest industry trends in each of the sub-segments from 2018 to 2030. Grand View Research has segmented the Africa business process outsourcing market report based on service, application, and country:
Service Outlook (Revenue, USD Billion, 2018 - 2030)
Finance & Accounting
Human Resource
KPO
Procurement & Supply Chain
Customer Services
Others
Application Outlook (Revenue, USD Billion, 2018 - 2030)
BFSI
Healthcare
Manufacturing
IT & Telecommunications
Retail
Others
Country Outlook (Revenue, USD Billion, 2018 - 2030)
South Africa
Nigeria
Ghana
Kenya
b.The Africa business process outsourcing market size was estimated at USD 2.85 billion in 2022 and is expected to reach USD 3.00 billion in 2023.
b.The Africa business process outsourcing market is expected to grow at a compound annual growth rate of 4.0% from 2023 to 2030 to reach USD 3.95 billion by 2030.
b.South Africa held the largest share of 30% in 2022. Over the years, South Africa has been recognized as a preferred destination for business process outsourcing (BPO) services. South Africa has recognized the business process outsourcing (BPO) industry as a major enabler of development.
b.Some key players operating in the Africa business process outsourcing market include Accenture, AGR GROUP INC, AMDOCS, Capgemini, HCL Technologies Limited, IBM Corporation, Infosys Limited (Infosys BPM), MCI, LC., NCR Corporation, OutProsys, Rewardsco, SA Commercial, Sodexo, TTEC Holdings, Inc, Wipro Limited.
b.Policy to promote outsourcing by enhancement in telecom and IT services, intellectual property protection, and providing financial aid are also expected to bode well for the Africa business process outsourcing (BPO) market growth.
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